Svitlana Varaksina

Custom software development kits (SDKs) bring immeasurable benefits for software developers, helping seamlessly integrate various functionalities, streamlining development processes, and enhancing overall project efficiency. In mobile game development, SDKs are also often used to simplify the integration of third-party services, like advertising networks. At Mind Studios Games, one of our ongoing projects is a Unity SDK development for a service called Dubbz. The SDK will be used to implement

In this article, we’ll be talking about creating hybrid casual games — a phenomenon that is conquering the mobile gaming charts right now. New things are created by mixing existing ones, very few things are completely and utterly novel. These hybrids are all around us, and video games are, of course, no exception. Hybrid-casual mobile games are on everyone’s mind these days, with higher retention rates and user lifetimes than hyper-casual titles, and with more varied monetization options. If y

It’s not unusual for games to traverse the borders of genres, creating new blends and flavors to attract more players. So it’s never much of a surprise for us at Mind Studios Games when a new kind of game emerges. When idle arcade games first appeared several years ago, we were excited and jumped into trying them — playing and developing our own. In the latest years, we’ve built a number of titles in this genre as our own products and for outsourcing. You can check out My Fish Shop: Idle Tycoon

A management simulation game AdVenture Capitalist is a perfect example of why building an idle game is a smart investment. It might seem simple, but over 20 million downloads across app stores speak for themselves. So, what exactly is this game about? Why is it such a success? And finally — how to make a tycoon game of your own? Mind Studios Games is no stranger to developing tycoon games. In fact, it’s one of our main niches: We’ve built over a dozen tycoon games in a variety of settings du

Summer of 2023 was a big win for web3 proponents — Google announced that it would change policies regarding the use of Non-Fungible Tokens (NFTs) in apps and games hosted on Google Play Store. As a mobile game development company that also worked with several projects involving blockchain-based games and NFTs, we couldn’t avoid being intrigued. This “games with NFTs” policy comes with restrictions — which is to be expected, as there are a lot of unethical ways to use NFTs, and acknowledging it

One of the biggest challenges in any product creation has always been the need to understand your target audience, its pain and needs. Mobile game development, being a highly competitive industry, requires user, or, in this case, player behavior analysis more than many other industries. In this article, we’ll be covering the use of AI in mobile game analytics for the personalization of gaming experience. If you’d like to understand the role of AI in player behavior analysis, we hope we can shi

Generative AI is the buzzword of the latest couple of years, and based on what we’re observing so far, it’s not one of the technologies that fade into oblivion quietly and cease to evolve. In fact, the evolution of generative AI is rapid and loud. We can’t help but talk about it. With this article, we’ll be focusing on separate aspects of using AI in game development. We’ll start by exploring the most talked about side of AI — the generative kind. To obtain a broader view, check our previous

Artificial intelligence is coming into every home and every industry. Mobile game development industry is not an exception. This evolution, like any other technology breakthrough, has its pros and cons, defenders and skeptics. As a curious bunch with eyes on the tech innovation, we at Mind Studios Games have been diving into the topic of AI for games since a while back. Can AI make mobile games better? In our opinion, yes. We’ve tried it, and there are a number of things smart robots can help

Let’s talk about AI in mobile game development! The world is abuzz with AI. Some are claiming it will steal people’s jobs and remove creativity from everything, while others hail it as the invention that propels us forward. In game development, AI and ML are also used already — to simplify and optimize processes and to diversify the experiences players get. As a company working in games, we at Mind Studios Games have been paying close attention to the topic. So shall we say our piece? Und

Project managers stand at the heart of game development, and their job isn’t the easiest one. In this article, we’ll talk a little about project management tools for game development — software that makes the job of being the bridge connecting the team and the client just a tiny bit easier. A project manager’s job in game development is multi-faceted. These people need to be astute, capable of multitasking, and great at communication. They coordinate the team, distribute tasks, monitor all the

In this article, we’ll be talking about mobile game development process. If you’re here reading this, you’re probably thinking about creating a video game of your own and wondering what to expect on the way. Whether you're planning an RPG, an action-packed adventure, or a turn-based game development project, understanding the mobile game development process is crucial. We at Mind Studios Games believe that the future is with mobile gaming (and ruthless statistics agree with us, by the way, but

If you want to create a blockchain game, now is a great time to do that. According to Statista’s forecasts, global spending on blockchain solutions will continue to grow in the upcoming years and could reach nearly $19 billion by 2024. The US blockchain gaming market is also growing steadily. It is expected to expand at a compound annual growth rate (CAGR) of 68.3% from 2023 to 2030. Moreover, with the recent announcement from Google Play on allowing NFT and blockchain-based games in the sto